Shaping brands
so they thrive
1.STRATEGY
It’s the anchor that underpins any thriving brand and our team are experts in designing strategies that stick.
2.DESIGN
Design is fundamental to the success of your brand and business. Discover our design skills across multiple channels and literally thousands of projects.
3.DIGITAL
In this day and age, digital is a given. We pride ourselves on creating digital eco systems that help our clients grow and thrive.
HOW & WHAT WE DO
Operating out of Australia’s coffee capital, The Shape Group is a boutique yet bold marketing company known for shaping brands from a people first perspective. We do storytelling for the purpose of selling your something. By combining passion, purpose and perfection, we shape brands that thrive.
The company we keep
OUR WORK
Video
Video is the leading channel when it comes to engaging with customers in the B2B and B2C space. We’ve been producing video content for many years and we don’t need to be convinced by the research – we already know it works.
Lead Generation
Despite it being one of the most well thought and talked about subjects, most businesses fail miserably at lead generation. We can help.
Brand
We are passionate about all things brand. We love creating a brand, developing a strategy and then bringing it to life through great design.
SEE US IN ACTION
Case Study: Pinnacle Hardware
One of our favourite clients who draws on many of our skills. We developed a digital strategy for them which articulated the need for a new website and an integrated social media strategy which we now implement for them.
...
Case Study: Metalbird
What better type of business to craft lead generation skills than an e-commerce one. 100% accountability with very clear KPIs every step of the way. This business has grown exponentially in the last 4 years due to an always on approach...
...Want to see more?
STAY IN SHAPE WITH OUR LATEST NEWS
The Importance of Communicating Company Values for Recruitment: Championing Values Through Your Team
In the competitive job market, listing company values on your website or in a brochure isn’t enough. To truly attract and retain top talent, organisations need to effectively communicate and embody these values. This is where internal employees play a crucial role. We explore how communicating company values through...
The Power of Video and Third-Party Endorsement
In a fiercely competitive market, establishing trust and credibility with your audience is more crucial than ever. As consumers become increasingly sceptical of traditional advertising, integrating third-party endorsements, especially through customer testimonials, has emerged as a potent strategy for validating your brand’s claims and winning over potential customers. When...
The Power of Aligning Company Values
In a crowded market, competition is fierce, and differentiation is key. Aligning company values internally and externally is crucial. For our clients, this alignment not only sets them apart but also fosters a deep connection with their employees and customers. This level of alignment matters and can transform our...
The Power of Personalised Lead Generation: Why 1:1 Engagement Triumphs Over Digital Approaches
In an era dominated by digital marketing, where algorithms and automation frequently overshadow personal interaction, it’s easy to lose sight of the profound benefits of one-to-one lead generation. While digital strategies are essential for scaling, the human touch in lead generation can transform the customer journey into a deeply...
Read all the latest